Assets include characters, objects, sound effects, maps, environments, and much more. In the context of a game’s development, an asset can also be a person who created those assets. Assets are typically created by different people from those who program the game–the process is referred to as "programmer art." Assets are game content, such as […]
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Marketing
Game Development
How do you market your games?
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Marketing indie games is not difficult, but it certainly is different from marketing triple-A titles. Still, it isn't all that much different than marketing any other product or service. All you need to do is to follow the five Ps of marketing - Price, Product, Placement, Promotion, and Packaging. Promotion is probably the most important. […]
How to Stay Motivated in Game Development?
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Game Development is hard. We all know this is true, but why? Well, because of the many disciplines you need to learn, and the patience it takes to draw out graphics and program algorithms. But never give up! Thanks to passion and discipline, you can learn game development too. Motivation is not a single track […]