My Game Design

Marketing indie games is not difficult, but it certainly is different from marketing triple-A titles. Still, it isn't all that much different than marketing any other product or service. All you need to do is to follow the five Ps of marketing - Price, Product, Placement, Promotion, and Packaging. Promotion is probably the most important. […]

Whether you’re producing a commercial game or taking on a project for fun, it’s always nice to have an audience that has an interest in your work. A typical marketing strategy involves thousands of dollars being thrown into ads but this doesn’t have to be the case especially if you’re just starting out. Killing Two […]